Malcolm Gladwell, in his book, " The Tipping Point " talks about the importance of connectors, networks, webs, clusters of people that interact, that are connected...that can cause something to tip and spread like a replicating virus. Suddenly we have an epidemic on our hands.
I want to open your eyes to the reality, that you may be a connector. Through your blog, through your the links in your side bar...you are a connector.
Vancouver friend Mike Todd would like your help to prove that connectors can make a difference, that we can find the tipping point and start an epidemic of Love. On the heels of the big kick off for the product Red in North America on Oprah'a show with Bono and guests, Mike gave us a challenge.
Please stick with this one to the end… where there is a challenge waiting for you.
I don’t have a clue what the profit margins are like on the iPod, but $10 doesn’t strike me as a lot of money. Let’s be realistic. It’s not. Here’s the choice: You can lay out $200, get a new iPod, and contribute $10 to a good cause. Or, you can just contribute the $10. We believe we can get 1000 people to donate $10 each. We’d like $10 from everyone in the developed world, but we’ll settle for you, and everyone you know. And when we’re done, we’ll pass the money--all of it--along to the Stephen Lewis Foundation.
First, we need your $10. Just as importantly, we then need you to reach out to all your contacts. Post a link on your blog, send out an email to your friends, hang a banner from your window... whatever it takes. We'll keep you posted on how we're doing.
Together, we can do this. Help prove us right. Thank you.
There is a whole continent, that would like to see the phenomonen of the Tipping Point come to reality, that a virus of Love would spread...a virus that could ease poverty, and a virus that could heal.
You could be the connector that could cause things to Tip. Please take up the challenge.
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